The adoption of robots and automation technologies in businesses is at an all-time high, driven by macro forces like labor shortages. However, most businesses do not have a documented automation strategy in place, leading to missed opportunities and slow adoption beyond initial investments, according to research published by Søren Pap-Tolstrup, CEO of independent advisors Gain & Co.
A complete automation strategy is crucial to guide businesses on what to automate, prioritize automation efforts, evaluate technology maturity, set automation performance targets, and define success. Without a strategy, businesses struggle to properly evaluate the outcome of automation projects, making it difficult to scale automation successfully.
Investments
Common signs of lacking automation strategies include sporadic implementation, missing automation goals, and seller-centric solution proposals. Additionally, many businesses do not have processes in place to update their knowledge of evolving robot technology capabilities, which increases the risk of either underestimating or overestimating the technology. Ultimately, without clear targets and objective metrics tied to company goals, businesses struggle to evaluate the outcome of their automation investments and adjust accordingly.
Value
It is expected that the initial euphoria over new technology will eventually be replaced by a more systematic approach guided by a strategy. To maximize the long-term value of automation, businesses must develop a documented automation strategy that aligns with their goals and helps prioritize automation efforts, evaluate technology maturity, set automation performance targets, and define success. By doing so, businesses can effectively evaluate the outcome of their automation investments and scale automation successfully within their organization.
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